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00583nam ac200193 k 4500
000003805303
20220101120000
ta
020410s1989 US 000 eng
▼a 0675209226
▼a 123456
▼c 123456
▼d 211070
▼l WM950
▼a HD69.N4
▼a HD69.N4
▼b S414
▼a Scheuing Eberhard E
▼a New Product Management/
▼d Scheuing Eberhard E
▼a Columbus:
▼b Merrill Pub.,
▼c 1989.
▼a 399p.;
▼c 25cm.
▼a Produits nouveaux.
▼a Innovations
▼a Diffusion
▼a ramNew products
▼a Product management
▼a Diffusion of innovations
▼a 단행본
| 자료유형 : | 단행본 |
|---|---|
| ISBN : | 0675209226 |
| 분류기호 : | HD69.N4 |
| 개인저자 : | Scheuing Eberhard E |
| 서명/저자사항 : | New Product Management/ Scheuing Eberhard E |
| 발행사항 : | Columbus: Merrill Pub., 1989. |
| 형태사항 : | 399p.; 25cm. |
| 언어 | 영어 |
1. The Job of New Product Management
2. The Evolution of New Products
3. The Introductory Marketing Program
4. The Product In the Marketplace
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HD31 .M4572 1983
Stakeholders of the organizational mind
HD58.7 M57 1983
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