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00573nam ac200205 k 4500
000003805697
20220101120000
ta
020416s1989 US 000 eng
▼a 0071005110
▼a 123456
▼c 123456
▼l WM995
▼l WM1467
▼c 2
▼a HD30.28
▼a HD30.28
▼b J38
▼a Lawrence R,Jauch
▼a Strategic Management and Business Policy/
▼d Jauch,Lawrence R;
▼e Glueck,William F
▼a New York:
▼b McGraw-Hill,
▼c 1989.
▼a 428p.;
▼c 25cm.
▼a MANAGEMENT
▼a Corporate planning
▼a William F,Glueck
▼a 단행본
| 자료유형 : | 단행본 |
|---|---|
| ISBN : | 0071005110 |
| 분류기호 : | HD30.28 |
| 개인저자 : | Lawrence R,Jauch |
| 서명/저자사항 : | Strategic Management and Business Policy/ Jauch,Lawrence R; Glueck,William F |
| 발행사항 : | New York: McGraw-Hill, 1989. |
| 형태사항 : | 428p.; 25cm. |
| 개인저자 : | William F,Glueck |
| 언어 | 영어 |
1. An Invitation to Strategic Management
2. Strategic Management Elements
3. The General Environment
4. The Industry and International Environment
5. Internal Analysis and Diagnosis
6. Generic Strategy Alternatives
7. Considering Strategy Variations
8. Strategic Choice
1. An invitation to strategic management
2. Strategic management elements
3. The general environment
4. The industry and international environement
5. Internal analysis and diagnosis
6. Generic strategy alternatives
7. Considering strategy variations
8. Strategic choice
9. Implementation: Resource allocation, organization, and the planning system
10. Implementation: Plans, policies, leadership, and international strategy
11. Implementation: Evaluation and control of strategy
12. Applying the strategic management process
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