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00745nam 2200217 4500
000003882217
20220101120000
070213s2004 us 000 eng
▼a 0471470643(2004):
▼c US$50.00
▼a 211070
▼c 211070
▼l WM0000010183
▼v 2004
▼a HF5415.125
▼a HF5415.125
▼b B47
▼c 2004
▼a Berry,Michael J.A
▼a Data Mining Techniques:
▼b For Marketing, Sales, and Customer Relationship Management/
▼d Berry,Michael J.A ;
▼e Linoff,Gordon S.
▼a 2nd ed.
▼a Indianapolis:
▼b Wiley Computer Pub.,
▼c 2004.
▼a 643p.;
▼c 24cm.
▼a DATA
▼a MINING
▼a TECHNIQUES
▼a MARKETING
▼a SALES
▼a CUSTOMER
▼a RELATIONSHIP
▼a MANAGEMENT
▼a Linoff,Gordon S.
▼b US$50.00
▼a 단행본
| 자료유형 : | 단행본 |
|---|---|
| ISBN : | 0471470643(2004): |
| 분류기호 : | HF5415.125 |
| 개인저자 : | Berry,Michael J.A |
| 서명/저자사항 : | Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management/ Berry,Michael J.A ; Linoff,Gordon S. |
| 판사항 : | 2nd ed. |
| 발행사항 : | Indianapolis: Wiley Computer Pub., 2004. |
| 형태사항 : | 643p.; 24cm. |
| 개인저자 : | Linoff,Gordon S. |
| 언어 | 영어 |
권 호 :
발행년 : 2004
발행처 : Wiley Computer Pub.
서 명 : Data Mining Techniques
목차
Why and What is Data Mining?
the Virtuous Cycle of Data Mining
Data Mining Methodology and Best Practices
The Lure of Statistics
Decision Trees
Artificial Neural Networks
Market Basket Analysis and Association Rules
Automatic Cluster Detection
Knowing When to Worry
Genetic Algorithms
Data Mining throughout the Customer Life Cycle
Data Warehousing, OLAP and Data Mining
Buioding the Data Mining Environment
Preparing Data For Mining
Putting Data Mining To Work
AFTER HEGEMONY
HF1411 K442
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