MARC 닫기
00658nam ac200193 k 4500
000003885243
20220101120000
ta
060727s2000 us 000 eng
▼a 211070
▼c 211070
▼l WM0000008702
▼a JK2281
▼a JK2281
▼b C76
▼a Thurber, James A.
▼a Crowded Airwaves:
▼b campaign advertizing in elections/
▼d Thurber, James A.;
▼e Nelson, Candice J.
▼a Washington, D.C.:
▼b Brookings Institution Press,
▼c 2000.
▼a 187p.;
▼c 23cm.
▼a CROWDED
▼a AIRWAVES
▼a CAMPAIGN
▼a ADVERTIZING
▼a ELECTIONS
▼a Electioneering
▼a United States
▼a Advertising, Political
▼a Nelson, Candice J.
▼a 단행본
| 자료유형 : | 단행본 |
|---|---|
| 분류기호 : | JK2281 |
| 개인저자 : | Thurber, James A. |
| 서명/저자사항 : | Crowded Airwaves: campaign advertizing in elections/ Thurber, James A.; Nelson, Candice J. |
| 발행사항 : | Washington, D.C.: Brookings Institution Press, 2000. |
| 형태사항 : | 187p.; 23cm. |
| 개인저자 : | Nelson, Candice J. |
| 언어 | 영어 |
WMO200601343
권 호 :
발행년 : 2000
발행처 : Brookings Institution Press
서 명 : Crowded Airwaves:campaign advertizing in elections
목차
Effectiveness of Negative Political Advertising
Eliminate the Negative? Categories of Analysis
How Negative Compaigning Enhances Knowledge of Senate Elections
Agenda Setting and Campaign Advertising in Congressional Elections
Basic Rule Voting : Impact of Campaigns on Party- and Approval-Based Voting
How Issue Ads Have Reshaped American Politics
Agendas, Alternatives, and Public Policies / 2nd Ed
JK274 K62 2011
서평쓰기