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• LDR

  00000nam u2200205 a 4500

• 001

  000001510534

• 005

  20250411144525

• 008

  250402s2014 nyu 000 0 eng c

• 020

  ▼a  9780062273208:
  ▼c  $32.50

• 020

  ▼a  0062273205

• 035

  ▼a  (KERIS)BIB000013452310

• 040

  ▼a  211064
  ▼c  211064
  ▼d  248023

• 082

  ▼a  658.403
  ▼2  23

• 090

  ▼a  658.403
  ▼b  H816h

• 100

  ▼a  Horowitz, Ben,
  ▼d  1966-,
  ▼e  author

• 245

  ▼a  The hard thing about hard things:
  ▼b  building a business when there are no easy answers/
  ▼c  Ben Horowitz

• 260

  ▼a  New York:
  ▼b  Harper Business,
  ▼c  2014

• 300

  ▼a  x, 289 p.;
  ▼c  24 cm

• 500

  ▼a  Appendix includes questions designed for the head of an enterprise sales force.

• 505

  ▼a  From communist to venture capitalist -- "I will survive" -- This time with feeling -- When things fall apart -- Take care of the people, the products, and the profits ... in that order -- Concerning the going concern -- How to lead even when you don't know where you are going -- First rule of entrepreneurship: There are no rules -- The end of the beginning -- Appendix : Questions for head of enterprise sale force.

• 520

  ▼a  In this book, Ben Horowitz, cofounder of Andreessen Horowitz, draws on his own story of founding, running, selling, buying, managing, and investing in technology companies to offer essential advice and practical wisdom for navigating the toughest problems business schools don't cover. His blog has garnered a devoted following of millions of readers who have come to rely on him to help them run their businesses. A lifelong rap fan, Horowitz amplifies business lessons with lyrics from his favorite songs and tells it straight about everything from firing friends to poaching competitors, from cultivating and sustaining a CEO mentality to knowing the right time to cash in. His advice is grounded in anecdotes from his own rise -- from cofounding the early cloud service provider Loudcloud to building the successful Andreessen Horowitz venture capital firm, both with fellow tech superstar Marc Andreessen (inventor of Mosaic, the Internet's first popular Web browser). This is no polished victory lap; he analyzes issues with no easy answers through his trials, including demoting (or firing) a loyal friend; whether you should incorporate titles and promotions, and how to handle them; if it's OK to hire people from your friend's company; how to manage your own psychology while the whole company is relying on you; what to do when smart people are bad employees; why Andreessen Horowitz prefers founder CEOs, and how to become one; and whether you should sell your company and how to do it.

• 650

  ▼a  New business enterprises
  ▼x  Management.

• 650

  ▼a  Entrepreneurship.

• 650

  ▼a  Success in business.

• 991

  ▼a  단행본