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04165cam a2200649Ki 4500
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001
000000695424
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005
20170216200632
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006
m o d
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007
cr cnu---unuuu
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008
160303s2016 nyu ob 001 0 eng d
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019
▼a 961202952
▼a 964931029 -
020
▼a 9781472518491
▼q electronic bk. -
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▼a 1472518497
▼q electronic bk. -
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▼z 9780857855213
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▼z 0857855212
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▼z 9780857857620
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▼z 0857857622
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▼a (OCoLC)942754524
▼z (OCoLC)961202952
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▼a ART
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▼a 745.40973
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▼a DES008000
▼a DES011000
▼2 bisacsh -
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▼a Houze, Rebecca,
▼e author. -
245
▼a New mythologies in design and culture:
▼b reading signs and symbols in the visual landscape /:
▼c by Rebecca Houze. -
264
▼a New York :
▼b Bloomsbury Academic,
▼c 2016. -
300
▼a 1 online resource.
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▼a text
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▼a computer
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▼a online resource
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▼a Includes bibliographical references and index.
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▼a Machine generated contents note: -- Acknowledgements -- List of Figures -- Introduction -- 1. Green -- 2. Gateway -- 3. Bull's-Eye! -- 4. I is for Indian -- 5. The False Mirror -- 6. One State Two State, Red State Blue State -- 7. DS -- 8. Sports and Leisure -- 9. The Grid -- Conclusion -- Index.
-
520
▼a "Taking as its point of departure Roland Barthes'classic series of essays, Mythologies, Rebecca Houze presents an exploration of signs and symbols in the visual landscape of postmodernity. In nine chapters Houze considers a range of contemporary phenomena, from the history of sustainability to the meaning of sports and children's building toys. Among the ubiquitous global trademarks she examines are BP, McDonald's, and Nike. What do these icons say to us today? What political and ideological messages are hidden beneath their surfaces? Taking the idea of myth in its broadest sense, the individual case studies employ a variety of analytic methods derived from linguistics, psychoanalysis, anthropology, sociology, and art history. In their eclecticism of approach they demonstrate the interdisciplinarity of design history and design studies. Just as Barthes' meditations on culture concentrated on his native France, New Mythologies is rooted in the author's experience of living and teaching in the United States. Houze's reflections encompass both contemporary American popular culture and the history of American industry, with reference to such foundational figures as Thomas Jefferson and Walt Disney. The collection provides a point of entry into today's complex postmodern or post-postmodern world, and suggests some ways of thinking about its meanings, and the lessons we might learn from it"--
▼c Provided by publisher. -
588
▼a Print version record.
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590
▼a eBooks on EBSCOhost
▼b All EBSCO eBooks -
650
▼a Communication in design
▼z United States. -
650
▼a Design
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▼a Signs and symbols
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▼a DESIGN
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▼a DESIGN
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▼a Communication in design.
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▼a Design
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▼0 (OCoLC)fst00891292 -
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▼a Signs and symbols.
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▼a Electronic books.
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▼i Print version:
▼a Houze, Rebecca, author.
▼t New mythologies in design and culture,
▼z 9780857855213
▼w (DLC) 2015031688
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▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1194121
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Detailed Information
New mythologies in design and culture : reading signs and symbols in the visual landscape
QR Code| Data Type : | eBook |
|---|---|
| ISBN : | 9781472518491 |
| ISBN : | 1472518497 |
| ISBN : | |
| ISBN : | |
| ISBN : | |
| ISBN : | |
| Personal Author : | Houze, Rebecca, author. |
| Title/Author : | New mythologies in design and culture: reading signs and symbols in the visual landscape /: by Rebecca Houze. |
| 발행 : | New York : Bloomsbury Academic, 2016. |
| Format : | 1 online resource. |
| Note : | Includes bibliographical references and index. |
| Content Note : | Machine generated contents note: -- Acknowledgements -- List of Figures -- Introduction -- 1. Green -- 2. Gateway -- 3. Bull's-Eye! -- 4. I is for Indian -- 5. The False Mirror -- 6. One State Two State, Red State Blue State -- 7. DS -- 8. Sports and Leisure -- 9. The Grid -- Conclusion -- Index. |
| 요약 : | "Taking as its point of departure Roland Barthes'classic series of essays, Mythologies, Rebecca Houze presents an exploration of signs and symbols in the visual landscape of postmodernity. In nine chapters Houze considers a range of contemporary phenomena, from the history of sustainability to the meaning of sports and children's building toys. Among the ubiquitous global trademarks she examines are BP, McDonald's, and Nike. What do these icons say to us today? What political and ideological messages are hidden beneath their surfaces? Taking the idea of myth in its broadest sense, the individual case studies employ a variety of analytic methods derived from linguistics, psychoanalysis, anthropology, sociology, and art history. In their eclecticism of approach they demonstrate the interdisciplinarity of design history and design studies. Just as Barthes' meditations on culture concentrated on his native France, New Mythologies is rooted in the author's experience of living and teaching in the United States. Houze's reflections encompass both contemporary American popular culture and the history of American industry, with reference to such foundational figures as Thomas Jefferson and Walt Disney. The collection provides a point of entry into today's complex postmodern or post-postmodern world, and suggests some ways of thinking about its meanings, and the lessons we might learn from it"-- Provided by publisher. |
| General Subject Name : | Communication in design -- United States. -- |
| General Subject Name : | Design -- Social aspects -- United States. -- |
| General Subject Name : | Signs and symbols -- United States. -- |
| General Subject Name : | DESIGN -- History & Criticism. -- |
| General Subject Name : | DESIGN -- Product. -- |
| General Subject Name : | Communication in design. -- |
| General Subject Name : | Design -- Social aspects. -- |
| General Subject Name : | Signs and symbols. -- |
| General Subject Name : | ART / Folk & Outsider Art -- |
| General Subject Name : | CRAFTS & HOBBIES / Folkcrafts -- |
| Subject(Place) : | United States. fast |
| 기타형태 저록 : | Print version: Houze, Rebecca, author. New mythologies in design and culture, 9780857855213 |
| Language | English |
| URL : |
|---|
예약
- 1. 예약현황은 홈페이지 로그인 후 예약 페이지에 확인 가능합니다.
- 2. 도착 통보된 예약자료 대출을 원하지 않는 경우에는 예약 현황에서 취소할 수 있습니다.
- 3. 기타 문의사항은 도서관에 문의 바랍니다.
무인예약대출
- 1. 무인예약대출 현황은 홈페이지 로그인 후 무인예약대출 페이지에 확인 가능합니다.
- 2. 무인예약대출자료 대출을 원하지 않는 경우에는 무인예약대출 페이지에서 신청 또는 접수상태인 경우만 취소할 수 있습니다.
- 3. 희망대출일은 신청일로부터 최대 1주일 까지 가능합니다.
- 4. 희망대출일을 선택하지 않은 경우 대출대기 통보 후 1주일까지 기기에서 대출가능합니다.
- 5. 기타 문의사항은 도서관에 문의 바랍니다.
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