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01420camoa2200325 u pc3
000000287142
20120926230929
860130s1986 us a b 101 eng
▼a 85046042
▼a 0669128740 (alk. paper)
▼a DLC
▼c DLC
▼d m/c
▼d FPT
▼d OCL
▼a KMAL
▼l AZ0000135148
▼a 658.8342
▼2 19
▼a 658.8342
▼b P44r
▼a Peterson, Robert A.,
▼e ed.
▼a (The)Role of affect in consumer behavior:
▼b emerging theories and applications/
▼d edited by Robert A. Peterson, Wayne D. Hoyer, William R. Wilson.
▼a Lexington, Mass.:
▼b Lexington Books,
▼c 1986.
▼a ix, 196 p.:
▼b ill.;
▼c 24 cm.
▼a Papers from a symposium held Sept. 21-22, 1984, at the University of Texas at Austin and sponsored by the College of Business Administration and the IC←p2←s Institute of the University of Texas at Austin.
▼a Includes index.
▼a Bibliography: p. [161]-184.
▼2 ram
▼a Consommateurs
▼x Congr?s.
▼2 ram
▼a Affect (psychologie).
▼a Consumers
▼x Congresses.
▼a Affect (Psychology)
▼x Congresses.
▼a THEROLE
▼a OF
▼a AFFECT
▼a IN
▼a CONSUMER
▼a BEHAVIOR
▼a EMERGING
▼a THEORIES
▼a AND
▼a APPLICATIONS
▼a Hoyer, Wayne D,
▼a Wilson, William R,
▼d 1947-.
▼q (William Raft),
▼a University of Texas at Austin.
▼b College of Business Administration.
▼a IC←p2←s Institute.
▼a 단행본
▼a 658.8342
▼b P44r
| 자료유형 : | 단행본 |
|---|---|
| ISBN : | 0669128740 (alk. paper) |
| 분류기호 : | 658.8342 |
| 개인저자 : | Peterson, Robert A., ed. |
| 서명/저자사항 : | (The)Role of affect in consumer behavior: emerging theories and applications/ edited by Robert A. Peterson, Wayne D. Hoyer, William R. Wilson. |
| 발행사항 : | Lexington, Mass.: Lexington Books, 1986. |
| 형태사항 : | ix, 196 p.: ill.; 24 cm. |
| 일반주기 : | Papers from a symposium held Sept. 21-22, 1984, at the University of Texas at Austin and sponsored by the College of Business Administration and the IC←p2←s Institute of the University of Texas at Austin. |
| 일반주기 : | Includes index. |
| 서지주기 : | Bibliography: p. [161]-184. |
| 일반주제명 : | Consommateurs -- Congr?s. -- |
| 일반주제명 : | Affect (psychologie). -- |
| 일반주제명 : | Consumers -- Congresses. -- |
| 일반주제명 : | Affect (Psychology) -- Congresses. -- |
| 개인저자 : | Hoyer, Wayne D, |
| 개인저자 : | Wilson, William R, 1947-. (William Raft), |
| 단체저자명 : | University of Texas at Austin. College of Business Administration. |
| 단체저자명 : | IC←p2←s Institute. |
| 분류기호 : | 658.8342 |
| 언어 | 영어 |
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